Website design is the most important step in setting up website. The traffic in a website depends on the website design itself.
They say first impression is the last impression. Developing a website is not just enough. You need to take care of the fact that the website is attractive as well as the navigation is easy. Only then you will be able to convert your new visitor to returning consumers.
However, at the time of designing the website most of the designers make some horrible mistakes. That not only fails to attract the users but also affects the traffic notably. Here, we are giving you three major mistakes that you must avoid while designing the website.
Avoid being too Flashy
It is true that a colourful website design does a better job when it comes to attract visitor. However, there is no use of making the flashy design your home page. The home page is the first page where visitor lands. So make it flashy and classy. Make sure that web design talk about the website not about the design itself. Visitors find clumsy website design repulsive. So, steer clear of such designs and invest in classier one.
This can be the killer of any website. If the visitor finds it too difficult to decide in a website where and how he would go, he will instantly leave the website. Difficult and complex navigation often results in notably increasing bounce rate. Make your website easy. The search box, the call-to-action buttons and the social buttons should be at the right place. Navigation is the key that gives the right vibe to the visitor.
Long Loading Time
The patience of internet users is quite short. So, if your website takes too long to load it is surely going to irk the visitor. No matter how useful and relevant information your website has, it would be of no use if the user find it long to load the website. So, while designing the website, take care of the images and graphics you add. The more you will add it will increase bandwidth and loading time. Make it as simple and as possible.
Designing the website properly is the initial step for a successful digital marketing venture. So, make sure that your first step is the most effective one.